Campaign Inspiration

QSR

Pizza Hut

To celebrate the return of Pizza Hut's double cheese pizza, and highlight just how cheesy it is, the brand is running two special build sites in Auckland.

May - 2022

Various

Welcome Back

Various brands have welcomed arriving passengers back to New Zealand with clever, contextually relevant 'Welcome Back' messaging.

Mar - 2022

Finance

Easy Crypto

Easy Crypto launches new brand campaign featuring contextually relevant, location-based messaging

Feb - 2022

DIY

Dulux

Dulux dynamic location-based targeting campaign

Jan - 2022

FMCG

Countdown

Dec - 2021

FMCG

Oatley

Aug - 2021

QSR

KFC

Aug - 2021

Energy

Mercury 2021

Jun - 2021

Home improvement

Cabot's

Jan - 2021

Utilities

Genesis

Apr - 2021

Automotive

Jaguar

Mar - 2021

Sport

Emirates Team New Zealand

Feb - 2021

Automotive

Sixt

Jan - 2021

Alcohol

Corona

Dec - 2020

Local Government Departments and Services

Watercare

Oct - 2020

Quick Service Restaurants

McDonalds

Sep - 2020

Local Government Departments & Services

Gen Less

Building brand awareness of Gen Less, encouraging consumers to 'live more with less energy'

Aug - 2020

Travel and Tourism

Tourism New Zealand

Build awareness of tourism in New Zealand, encouraging New Zealanders to explore their own backyard.

Jul - 2020

Energy

Mercury

Drive impact and cut-through of Mercury's 'Join the electric revolution' campaign message

Jul - 2020

Banking and Finance

ANZ

Use large format Out-of-Home to add scale and impact to a wider media campaign

Jun - 2020

Automotive

Volvo

Use large format Out-of-Home to drive mass awareness of their new finance offer

Jun - 2020

Banking and Finance

BNZ

To increase awareness and downloads of the Convert It app among International travellers,

Mar - 2020

Finance

Fisher Funds

To launch a brand awareness campaign strongly focused on Auckland Airport - a national hub providing a high value, socially and environmentally aware audience.

Dec - 2019

Technology

Samsung

To support the launch of the new Samsung handset, JCDecaux ran an AIA domestic terminal takeover.

Oct - 2019

New Zealand Government

Maori Language Week

In recognition of Māori Language Week, JCDecaux along with a number of Out-of-Home businesses, utilised a number of digital advertising panels to spread the word.

Sep - 2019

Energy

Meridian

We delivered Meridian a dynamic hyper local, weather triggered messaging campaign across a number of Digital Billboards

Aug - 2019

FMCG

Fonterra – Tip Top

Drive Awareness and Trial of new flavours, create desire to buy.

Mar - 2019

Finance

Bank of New Zealand 2019

Mass Reach, Impact and Longevity in the market

Jan - 2019

Finance

ASB New Zealand

Drive awareness and encourage the use of ASB Visa Business Rewards Credit Card for business owners.

Mar - 2018

Finance

Bank of New Zealand

By utilising APN Outdoor’s national network BNZ were able to quickly drive awareness on a national scale of their competitive Home Loan Interest Rate.

Mar - 2018

FMCG

Frucor

To bring V Pure energy drink to the forefront of audiences via a broadcast campaign.

Mar - 2018

Alcohol

Heineken

A simple brand campaign across highly visible large format digital billboards to push the historic brand to the masses.

Mar - 2018

FMCG

Unilever Magnum

In line with Fashion Week, Unilever in collaboration with fashion designer BY JOHNNY hit the streets of New Zealand to introduce three unique and new indulgent Magnum flavours to the market.

Mar - 2018

QSR

McDonald's

McDonald's wanted to promote the iconic Big Mac as the leading burger in market.

Mar - 2018

QSR

Burger King

To promote Burger King’s iconic Whopper as the leading burger in market.

Mar - 2018

Automotive

Volkswagen

Build awareness and promote the new Volkswagen Tiguan Allspace 7-seater vehicles.

Mar - 2018

Alcohol

Steinlager Fight For Territory

In a first-of-its-kind campaign, APN Outdoor, in partnership with DDB and Steinlager, completely dominated Auckland Airport and transformed it into a real time battleground. Travellers “claimed their territory” in support of their rugby team - the All Blacks or British & Irish Lions.

Aug - 2018

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